Before this water-themed film illuminated the Paris LED wall, weeks of behind-the-scenes work were required: studying the evolving lobby, rebuilding it in 3D, using VR to preview and adapt the animation to the Châteaudun space, crafting realistic water simulations, and iterating collaboratively with architect Jacques Van Haren and DEKA.
This making-of reveals how Brandspace engineered a piece tailored not just for a screen - but for the architecture itself.
